
face to face
Currently, recruiting donors Face to Face is a major investment for most major charities. However, it is a complex process that can cost a lot of money if it is not working efficiently.
ESP services produce results at all stages in the process:
• Research to identify the distinctive messages that cause F2F donors
to stay or go
• Training agency recruiters to effectively deliver those messages
• Mystery Shopping to monitor recruiter performance
• Communications Analysis to produce point of sale materials and
communications that attract and hold on to donors.
• Telephone Contact to welcome new donors and identify issues that
will affect donor loyalty and income
• Analysis of data gathered to model loyalty propensities
extra sensory perception l research for marketing l T: 01903 753697 l brooklands house, marlborough road, lancing, west sussex, bn15 8af | research for marketing